Welcome to the most comprehensive list of the best email marketing tools ever.
I've spent years using, testing and researching different services to find the best email marketing software available.
My goal is to provide you with a list of the top 10 email marketing tools on the market today — tools that can make it easier for small businesses and solo entrepreneurs to grow and scale their email lists like never before.
Email marketing remains the online king for businesses. It’s the easiest way to connect with your leads, nurture them into customers, and get repeat sales.
However, choosing the right email marketing service can be very confusing. This is because there are hundreds of email marketing tools out there. Each of them offers different features, options, and price points.
To help you choose the best email marketing software for your business needs, we have compiled a list of the top 10 best email marketing tools that you could use to grow your business.
Put simply, email marketing automation is the ability to automate your email campaigns. These campaigns can be any series of emails that are triggered by specific actions or events such as a customer joining your list, subscribing to your newsletter, purchasing a product, signing up for a free trial, clicking a link in an email or any other action that you define.
As a small or medium-sized business, you’re no doubt familiar with the challenges that come with marketing your brand and engaging customers. As a result, you’re constantly on the lookout for new ways to get more value out of your marketing initiatives, especially when it comes to email marketing.
What are the 10 Best Email Marketing Tools
Email is an extremely cost-effective way to engage with your customers on a more personal level. In fact, for every $1 spent on email marketing, the average return on investment is $32!
By automating your emails you will be able to work faster and more efficiently than ever before and this will allow you to make more sales and build better relationships with your prospects and customers.
So, let’s quickly break down the Top 10 Email Marketing Tools that you should consider using in 2022.
GetResponse
GetResponse is a complete online marketing software, and one of the best email marketing tools out there, that helps you grow your audience, engage with customers and boost online sales. With over 30 tools in one easy-to-use platform, you can transform your online marketing and bring tangible results.
Get your business online
A suite of free marketing tools designed to get your business online and fuel it with a stream of new leads.
Free-forever plan for new businesses
Grow your audience
Find new customers and build your email list with lead generation tools that turn anonymous connections into loyal fans.
Over 1,000,000 leads generated monthly
Engage with customers
Stay in touch with your customers and potential clients with targeted online communication that converts.
Over 764,556,063 emails delivered weekly
Boost online sales
Market your ecommerce business and deliver experiences that convert store visitors into returning customers.
Thousands of transactions processed daily
Free-forever Features:
- Email marketing
- Website builder
- Connect a domain
- List for up to 500 contacts
- Landing pages
- Signup and contact forms
ActiveCampaign
ActiveCampaign is a cloud software platform for small-to-mid-sized businesses and is based in Chicago, Illinois. The company offers software for customer experience automation, which combines the best email marketing you can get, marketing automation, sales automation, and CRM categories.
ActiveCampaign gives you the email marketing, marketing automation, and CRM tools you need to create incredible customer experiences.
Send exactly what your contacts want
Beautiful email marketing is only the beginning. Send newsletters and messages targeted to each contact’s interests. Make every campaign you send feel personal.
- Email Marketing
- Dynamic Content
- Segmentation
- Messaging
Automation gives you back your time
Make it easy to run your marketing. Set up a welcome series with email automation, segment your contacts, or use simple workflows to automate the marketing no one has time for.
- Automation
- Contact Management
- Segmentation
- Email Marketing
Sales automation helps you sell more
A CRM with email and sales automation keeps all your customer data organized in one platform. Manage your pipelines, update deals, and always follow up at the perfect moment.
- CRM
- Win Probability
- Lead Scoring
- Automation
Message your customers when it matters most
Make meaningful connections with your customers. Answer questions, recommend products, offer sales, or ask for feedback at the exact moment they’re most engaged.
- Site Messaging
- Engagement Tracking
- SMS
- Segmentation
AWeber
AWeber was founded in 1998 by Tom Kulzer and has been helping small businesses grow through its platform ever since then. AWeber provides a range of tools for creating and managing newsletters, automating campaigns, optimizing delivery rates to make sure your emails get delivered into inboxes.
AWeber's new free plan includes:
- Email marketing
- Automations
- Landing pages
- Sign up forms
- Integrations
- 24/7 Customer Solutions
Want to create amazing experiences for your customers? You came to the right place. We're in the business of helping people like you create remarkable experiences with email marketing solutions and we've been doing it since modems made that screechy sound.
Constant Contact
Constant Contact, Inc. is an online marketing company, headquartered in Waltham, Massachusetts, with additional offices in Loveland, Colorado; and New York, New York. The company was founded in 1995 by Gail F. Goodman and was later sold to Endurance International in 2015.
Connect with people where they go every day: their inbox.
Create email campaigns like a pro with hundreds of branded templates that help you stay connected to your audience and drive sales faster.
Simplify your social media.
Create social ads, track the success of your social campaigns, make updates, and respond to comments, mentions, and messages—all from one place.
Grow your audience—fast.
Grow your customer list fast with landing pages, SMS, and more. Plus, get audience insights that help you optimize as you go.
MailChimp
MailChimp is one of the most popular Email Marketing providers on planet earth. They were founded in 2011 with more than 15 million users as of today. MailChimp provides a free plan for up to 2000 subscribers, so it’s a great solution if you are just starting out.
Win over new and repeat customers by sending emails and automations from a marketing platform that has expert advice built in. Generate more orders with our prebuilt automations: remind abandoned cart shoppers, reengage lost customers, or cross-sell your products. Marketers have seen, on average, 4x more orders with our Customer Journey Builder than with bulk emails.
Send the right messages on all the right channels. Build emails, social ads, landing pages, postcards, and more from one place.
Drip
According to Drip,
Drip gathers and organizes customer data, then enables ecommerce retailers to use that data to make personalized omnichannel customer journeys at scale.
By giving any online shop the same (and deeper) personalization and automation capabilities as the biggest marketplaces, we’re giving independent brands a chance to stand up and compete instead of getting snuffed out.
Omnisend
Omnisend is an ecommerce-tailored email & SMS marketing automation platform built to help nimble teams drive more revenue without increasing their workload. Drive more sales with easy to use email campaigns for your store. Try Omnisend Today! All in one email marketing & automation tool to help your grow sales. Get started for free. 24/7 Support Available. Omnichannel Reach.
SendinBlue
Sendinblue is a SaaS solution for relationship marketing. The company was founded in 2007 by Armand Thiberge and Kapil Sharma, and offers a cloud-based marketing communication software suite with email
SendPulse
SendPulse offers marketing tools to empower your business’s marketing efforts, bring in more leads, and convert them to customers. You can build websites and online stores, manage your sales and leads in CRM, and use multiple communication channels to interact with your customers: email, SMS, web push, Viber, and chatbots for Facebook, Telegram, WhatsApp, and Instagram.
Zoho Campaigns
Zoho Campaigns, an email service provider (ESP), is built to help businesses send marketing emails in bulk on a lawful basis. Zoho Mail, an inbox service. Create responsive designs, customize messages, deliver emails to inboxes, trigger automated workflows, and connect with new customers—Zoho Campaigns provides the toolkit to meet your email marketing needs.